Sales Team Analysis

Navigating Sales Complexity with GDI

In today’s rapidly evolving sales landscape, customer buying behaviors and expectations are shifting dramatically. To achieve success, sales leaders must train, coach, and develop teams effectively. It all starts with analyzing the skills, capabilities, motivation, FIT, and “voice” of the sales team.

GDI Sales Team Analysis®

At GDI, our GDI Sales Team Analysis® equips leaders with a tool to evaluate their team’s skills, motivation, capabilities, and FIT against performance metrics. This helps you identify your team’s strengths, areas for development, and targeted performance solutions.

Our Unique Approach

Our process starts by engaging the leadership team to understand your industry, products, services, competition, and goals. We then give each team member a “voice” to assess their role, including the sales process, complexity, competition, and time spent on new business vs. account management. This sales intelligence helps identify why top performers excel and underperformers struggle, revealing the team’s focus and capability.

The Results

GDI’s comprehensive team analysis, benchmarked against top performance metrics, lays the groundwork for targeted training, development, and leadership optimization. 

Each team member receives a Sales Dynamics® Report comparing their performance to top metrics, along with a personalized Performance Plan for employee-manager development, setting the stage for transformative sales performance.

Results include:

Team Sales Skills Analysis:

Evaluates key sales skills, strengths, and areas for individual or group training.

Sales Motivation & Drive:

Measures what motivates the sales team (e.g., money, rewards) to enhance performance.

Role FOCUS & FIT:

Compares team members' results to top performance standards, identifying areas for improvement.

Top & Under Performer Analysis:

Identifies why top performers excel and underperformers struggle.

Sales Leadership Recommendations:

Provides targeted recommendations for team development, training, and leadership to boost performance.

Sales Insights

Ready to talk to an Expert?